Start Up Blog

The Orange Fable

Posted in Marketing Insight, Venture Capital by Steve Sammartino on September 21st, 2006

Two sisters quarreled over an orange. After they agreed to divide the orange in half, the first sister took her half, ate the fruit, and threw away the peel, while the other threw away the fruit and used the peel from her half in baking a cake.

 orange

 

 

                       Understand needs before cutting deals.

 

 

                       Bethink the orange.

One Response to 'The Orange Fable'

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  1. TC said, on September 22nd, 2006 at 4:54 am

    This is great! Everytime I have an orange now, I will be reminded of the need to understand others needs first!

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