Start Up Blog

the cool thing about blogging

Posted in entrepreneurship by Steve Sammartino on May 5, 2010

I’ve had to very quickly pull together a social media straetgy for a project I am working on. The timeline I had was a few hours. I’m certain that only due to the fact that I’ve been an avid blogger for a few years was I able to meet the deadline. Blogging creates great habits. It forces us to consider our chosen topic deeply and regularly. (startups & marketing in my case) It forces us to respond to our ideas quickly, to trust their value and publish them anyway, before tomorrow comes. It’s a personal newspaper and our readers want to know what’s new everyday. They’re not looking for perfection, but inspiration.

Whatver we do, are interested in and regardless of our industry, blogging is a must for those of us wanting to get better and faster.

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6 Responses

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  1. The Blog Designer said, on May 5, 2010 at 2:50 pm

    Well thought out post Steve. I tend to agree with you. Funny enough it’s not something that i’ve ever seen anyone note (whether in a blog or not).

    Blogging in a way returns us back to being academic, thinking deeply about issues instead of relying on what we already understand.

  2. Leon harvey said, on May 6, 2010 at 5:31 pm

    welcome to the timelines of ‘real’ work.

  3. Hunter said, on May 8, 2010 at 11:47 am

    I am stealing your “They’re not looking for perfection, but inspiration.” quote and posting it above my desk. I’ve worked in advertising for several years and it just dawned on me that this is exactly what clients want too. I am awfully perfectionistic and can honestly say that it is my greatest weakness. My problem is that I often justify it as an asset.

    This is my first visit to your blog. Thanks for the epiphany.

  4. marketingheart said, on May 17, 2010 at 10:50 pm

    Hmmmmm in the interests of ‘wanting to get better’ do you think that ‘a few hours’ to come up with a strategy of any kind (hell, even a social media strategy) is an appropriate turnaround? Yes, blogging encourages quick thinking, but isn’t better for our industry to resist this kind of thinking in favour of deep thinking.

    • Steve Sammartino said, on May 18, 2010 at 1:58 pm

      Well that’s the point. The strategy wasn’t turned around in a few hours… it was really turned around in 15 years of study, knowledge and application. Don’t confuse speed of results, with years of practice and preparation. Best you read this: http://bit.ly/duZcfQ

      Steve.


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