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There are many reasons people wan to run a startup.
Redefining work hours
Answering to no-one
…… we must really think hard about our motivators. Then….
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I couldn’t agree more.
Couldn’t help but notice a key one that should be here but isn’t:
To make a profit.
Obviously it shouldn’t be all about the money but a profit is a motivator for a lot of people getting into business. Same for employees. A lot of them wouldn’t work if they didn’t get paid for it.
Graphic designers almost always harbour a dream of leaving their place of work and hanging up their own shingle. Their stated reason is almost always that they want to be their own boss.
I always tell them that if they want to start out they better understand that what they’re doing isn’t swapping one boss for none – it’s swapping one for dozens (possibly hundreds).
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