Start Up Blog

Gamification is coming…

Posted in entrepreneurship by Steve Sammartino on February 14, 2011

I wrote an article for the Sydney Morning Herald newspaper on Gamification. I plan to extend the thought experiment here with a longer blog entry on it. So in preparation here is a link to the original article:

“Consumers know the score in the ultimate reality game”


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  1. […] fame Steve Sammartino at Melbourne Geeks night on Gamification (read more at StartUp Blog here and here) it is not hard to see that social gaming is where it is […]

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