Start Up Blog

Living in the past – Nixon

Posted in entrepreneurship by Steve Sammartino on December 12, 2011

To: orders@nixonnow.com.au
Subject: Order on line

I am trying to buy a wallet on line – but there is no way to add item to shopping basket.

Please help/

Steve.

——————–

To: “Sammartino, Steve”
Subject: RE: Order on line

Hi Steve,

Our online store currently offers watches and audio product only. For a larger range of our clothing and accessories please visit our preferred online retailer here:

http://www.surfstitch.com/brand/nixon

Kind regards,

——————–

To: orders@nixonnow.com.au
Subject: Re: re: Order on line

Hmm – that’s pretty 1996 don’t you think?

Surfstitch.com.au don’t have the item I want… ?????

Can I order over the phone and pay via credit card and get sent to me that way?

Let me know,
Steve.

——————–

I’m yet to hear back from these guys yet. Although they did give their initial response within 30 minutes. I’m still waiting for the second response. A person with credit card in hand, ready to buy.

Ignoring the fact that it is totally ridiculous to sell some things on line and not others, it is more ridiculous to not call me back (they have my number), take my order, take my money, go down to the warehouse and grab the item and put it in an express post or fed ex bag.

When it comes to selling on-line, being half committed is often worse than not being involved at all.

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