Simple & memorable
What I love is how he did it. It’s a simple mashup. No printing costs – just a card with a sticker of his details on it. He carries with him a card from each team and during the conversation (without me realising) he asks which team I follow. When we said farewell he gave me the card – which I clearly took notice of. Not only was the player from my team, he was even from an old era – my one!