Start Up Blog

We’re all faking it

Posted in entrepreneurship by Steve Sammartino on June 13, 2014

Fake it till you make it – sure you’ve heard that. But have you ever seen a documentary showing it in action?  Been a fly on the wall while people make  dramatic transitions? There’s an old UK television show aptly called ‘Faking it’. It’s now been off the air for almost 10 years but has serious lessons for entrepreneurs and anyone looking to make a transition.

It is truly inspiring to see what is possible for most anyone with focus, hands on practice and coaching from experts. One of my favourite episodes takes country boy James Sawyer dressed in tweed who speaks with a toffy voice to become a street graffiti artist in a mere 4 weeks. The premise of the show is that his mentor has to get their student up to speed so that they can sit a test, and trick experts who have to pick the ‘faker. The test James had was to go through a live graffiti art contest (pitch if you will), against 3 other actual graffiti artists followed by an interview on the hip hop culture in the hope of to stooging the judges.

It’s worth watching and you can watch it here.

James Sawyer - Faking it

The thing is that we are all faking it, even when we are regarded as an expert in our field. None of us really know anything with absolute certainty. We guess, we estimate, we take a chance, we copy others and we just forge ahead. We should remember this more in life and forget the fear of being called out as a fraud. Most of what we do to make a living or build a startup is not life and death. Getting it wrong wont really matter that much, unless you are building airplanes and bridges. (Airplane and bridge building readers, please ignore this post.) The rest of us should start acting is if we can.

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