Rockstars don’t wear cool clothing. The clothes become cool because the Rockstars happen to be wearing them.
True rockstars are just themselves. What is cool, is their performance and attitude. This is then translated.
Rock star as defined by startup blog only includes people who play in ‘real’ bands and generally rock out. Just like ‘the Clash‘ and Anthony Kiedis below.
If you ever want to have, be or work on a cool brand or startup – this blog entry is worth pondering.