Creativity wins

No doubt all my savvy readers remember the Wicked Sick BMX as was sold on Ebay. Turns out it was a project designed by a couple of creatives at the Advertising Agency George Patterson Y&R. And all I can say is kudos.

Sure creativity takes courage,takes clients and businesses that ‘get it’ and when well executed, creativity wins. The added bonus of creativity is that usually comes at no extra cost.

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