How to decide

A colleague sent me this quote that I just had to share right here on startup blog. Henri Federic Albert said:

“The man who insists on seeing with perfect clearness before he decides, never decides.”

And that is what we must learn to deal with in growth businesses – uncertainty. Our ability to decide based on a intuition and our personal world view is becoming a rare asset. It’s what we must move towards in a world full of data, but very little meaning. The other benefit decisions give us is real world feedback. If we get it wrong we can cross it off the list and move onto the next idea.



  1. Steve · August 19, 2010

    Thats very true, although getting as close to the mark as possible in the time frame is always a fun game :)

  2. Mike Boyd · August 19, 2010

    After being paralised with an inability to make decisions, I now live my life by a quote that a friend shared with me in troubled times.

    “Action precedes Clarity”.

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